Bad Celebrity Bleach Moments, Male Edition

James Franco Bleach

Justin Bieber Bleach

Pete Wentz Blonde

Adam Levine

Ethan Hawke

Ryan Gosling

Chris Brown

Cam Gigandet

Jared Leto

Jared Leto blonde

David Beckham

Brad Pitt

James Franco went blonde last week, documenting his transformation on — where else? — Instagram. He's already envisioned his life in a boy band, but now that he's gone lighter, the entire world is his oyster. For starters, he's better suited to play Marilyn Monroe and can finally have more fun than he did as brunette.

Celebrities frequently turn to bleach to give hairstyles a lift. While platinum works for women like Beyoncé and Scarlett Johansson, the male species has had a more difficult time transitioning. In addition to Franco, many a man has tried, but few have been able to make us swoon with highlighter head. Check out the worst male celebrity bleach moments, in the gallery.

Remember when every pop star — and even some professional athletes and TV personalities — couldn't resist frosting their tips? It wasn't hot then and it isn't hot now. Allow '90s highlight enthusiast Mark McGrath to explain.

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[Photo Credit: @jamesfrancotv]